Welcome to the news room - a selection of provocations, challenges and inspirations - media coverage from 1997 to the present looking at the life and passions of a Chairman and former working CEO.
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“As a restless spirit, I’ve championed the idea that nothing succeeds like excess. To get ahead in life – to fight tyranny, conformity, apathy and mediocrity – nothing beats revolution.”
An article by Diane Francis for the business section of the New York Sun looking at the high points and low points in the life of a ‘Radical Optimist’.
USA Rugby has seated a revamped Board of Directors, entrusting the group of nine to reverse a string of financial and operating setbacks.
Gone are the days of the consumer as an obedient servant. The clever, creative use of screens is the key to communication with this critical filming, blogging and social-networking generation.
Is a brand what we see on the tube, or what we experience? Check out this extended debate Between Saatchi’s Kevin Roberts and Ogilvy’s Brian Collins.
The Attraction Economy is hot news for Italy. The most powerful attraction is not ‘like’ or ‘really like’. It’s love. Not air-kissing Hollywood love. Smoldering Italian love.
How do you get to be the head of one of the world’s biggest advertising agencies? The title for this article hints at the answer.
An assessment of the screen age and sisomo with Brett Channer, CEO at Saatchi and Saatchi Toronto.
An interview uncovering a unique approach to leading 7000 of the most creative people on the planet, pondering themes of influence, creativity, antagonism and making the world a better place for everyone.
The dominant interface of the future is the screen. When in front of a screen, people can either lean back or lean forward. You have to engage people emotionally so they can lean in and get involved.
The days of consumers passively accepting whatever is put in front of them have gone. The new consumer wants to be attracted by involving experiences that entertain and speak from the heart.
Roll the dice and take a risk. The unlived life is not worth living. Give in to spontaneous recklessness and take a change. Success is won through risk, not complacency.
Lisa Lockwood from Women’s Wear Daily looks at turning fashion labels into Lovemarks. The future of fashion is in Irresistibility.
Sisomo brings technology and emotion together into a single package. Consumers are no longer being asked to pay attention: the new economy is about attraction. Without emotional currency in the Attraction Economy, you’re wallpaper.
